Case Study: Motor Werks Cadillac achieves 60% more online reviews and a 4.9-star rating with Dominion Dealer Solutions' Prime Response

A Dominion Dealer Solutions Case Study

Preview of the Motor Werks Cadillac Case Study

Motor Werks Cadillac Masters Online Review Process with Dominion’s Prime Response® Reputation Management

Motor Werks Cadillac faced an inefficient, time-consuming online review process that required General Sales Manager C.J. Romig to manually monitor multiple review sites. Dominion Dealer Solutions stepped in with its Prime Response reputation-management platform to streamline monitoring, solicit reviews, and simplify follow-up.

Dominion Dealer Solutions implemented Prime Response to send review-ask emails to sales and service customers, deliver real-time review notifications, and provide a dedicated Reputation Specialist for ongoing support. The result: a 60% increase in online reviews, an average rating of 4.9 out of 5, improved SEO visibility, and a clear competitive advantage for Motor Werks Cadillac.


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Motor Werks Cadillac

CJ Romig

General Sales Manager


Dominion Dealer Solutions

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