Case Study: Mercedes-Benz of St. Charles achieves a 176% increase in reviews and improved SEO with Dominion Dealer Solutions' Prime Response

A Dominion Dealer Solutions Case Study

Preview of the Mercedes-Benz of St. Charles Case Study

Mercedes-Benz of St. Charles Gains Customer Confidence with Prime Response®

Mercedes-Benz of St. Charles faced a weak online presence because it had very few customer reviews, so Business Development Director Robert Koreman turned to Dominion Dealer Solutions and its reputation management product Prime Response to proactively build trust and improve search visibility.

Dominion Dealer Solutions implemented Prime Response’s Profile, Track and Influence tools — automatically emailing sales and service customers with a survey link, providing review alerts, and supplying a dedicated Reputation Specialist — which led to a 176% increase in reviews over five months, an average rating of 4.8/5, and measurable SEO improvements that even drove customers to request specific salespeople by name.


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Mercedes-Benz of St. Charles

Robert Koreman

Business Development Director


Dominion Dealer Solutions

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