Case Study: Chatham Parkway Toyota achieves higher site visits and conversion rates with Dominion Dealer Solutions' Responsive Websites

A Dominion Dealer Solutions Case Study

Preview of the Chatham Parkway Toyota Case Study

Chatham Parkway Toyota - Customer Case Study

Chatham Parkway Toyota needed a fast, mobile-friendly website that delivered a consistent brand experience across desktop, tablet, and phones to attract and convert shoppers. To solve that challenge they worked with Dominion Dealer Solutions and adopted Dominion’s Responsive Websites to improve design, SEO, and load times so visitors wouldn’t abandon the site for competitors.

Dominion Dealer Solutions built and supported the dealership’s responsive site and provided ongoing advice and maintenance during and after launch. According to Autumn Lamb, Internet Sales Director at Chatham Parkway Toyota, unique site visits are up, conversion rate is up, and performance continues to improve month over month thanks to Dominion’s team and their Responsive Websites.


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Chatham Parkway Toyota

Autumn Lamb

Internet Sales Director


Dominion Dealer Solutions

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