Case Study: CrazyLabs delivers backend features 10x faster with DoiT International and Google App Engine

How Crazy Labs delivered backend features 10x faster with App Engine

CrazyLabs, a gaming company with hundreds of apps and millions of users, wanted to replace third-party services with its own mobile gaming backend to unify data across platforms. It needed a scalable, low-maintenance solution to handle scoreboards, user registration, social integrations, analytics, and traffic spikes without constant infrastructure management. DoiT International helped guide the move to Google App Engine.

Using Google App Engine, CrazyLabs built its backend in Go and integrated it with Google Datastore, BigQuery, and logging tools for easier deployment, version control, and analytics. With DoiT International’s onboarding and consulting, CrazyLabs can now deliver new backend features 10x faster, provision services in seconds instead of days, and focus more on game development and improvements rather than infrastructure upkeep.

CrazyLabs

Lior Malenboim

VP Production Engineering