Case Study: Worldwide Breast Cancer achieves broader breast cancer education reach with Dogtown Media

Worldwide Breast Cancer reaches over 200 million with Dogtown Media

Worldwide Breast Cancer, a nonprofit dedicated to raising global awareness, sought to create a personalized educational app to help users assess their breast cancer risk and get screening recommendations. Their challenge was to streamline the user experience to make this navigation intuitive. They partnered with Dogtown Media, which advised a pivotal shift from a native iOS app to one built with React Native to exponentially expand their reach.

Dogtown Media implemented a solution that included analyzing designs, improving user flow, and conducting multiple rounds of user testing to create a streamlined app with organized navigation. The result was the successful launch of "Know Your Lemons," which received over 1,000 downloads in its first month and is now available on both the App Store and Google Play, helping to educate users worldwide.

Worldwide Breast Cancer