Doe-Anderson
35 Case Studies
A Doe-Anderson Case Study
The customer, AMIN Worldwide, a global network of independent advertising agencies, challenged the vendor Doe-Anderson to design a complete look for its conference, which had the theme "Misbehavin’."
Doe-Anderson implemented a bold punk-rock aesthetic solution featuring a gothic font, gritty photography, and hot pink accents. This was applied across web, social, printed materials, and wayfinding signage, including custom tattoo-style illustrations. The results for the vendor included engaging 45 represented agencies and creating a highly memorable event experience.