Case Study: Learning A‑Z achieves faster sales ramp and improved knowledge retention with Docebo

Learning A-Z Using Blended Learning for Sales Success

Learning A‑Z, an education‑technology company that provides classroom literacy resources, needed a scalable way to train a global sales team—many new hires lacked an education background and the company had no centralized learning platform, relying on Google Docs for ILT scheduling with no tracking or consistent content. Internal surveys and audits uncovered skills gaps, low satisfaction with existing training, and inconsistent attendance that made it difficult to ramp new sales hires effectively.

Using the Docebo Learning Platform, Learning A‑Z launched a four‑week blended onboarding program called the University of LAZ combining e‑learning (quizzes, games, handouts) with instructor‑led training and a mentoring/coaching week. Results include 80% of new hires meeting or exceeding Q2 goals (90% for Inside Account Specialists mid‑year), improved product knowledge and demo activity, higher learner engagement, stronger cross‑department collaboration, and growing adoption across the organization with plans to expand mobile access.

Learning A-Z

Natealine Judie

Director of Operations and Training