Case Study: Wrike achieves 102% more active users and 3x conversion rates with Docebo

How Docebo makes Wrike users 102% more active and increases conversions 3x

Wrike, a collaborative work management platform used by over 20,000 companies, faced a scaling challenge: customer success managers were spending thousands of hours on basic 1:1 training, and users were reluctant to explore the product for fear of disrupting their teams. Wrike needed a risk-free, self-serve learning environment to let customers practice and gain value without heavy CSM intervention.

Using Docebo to power Wrike Discover, Wrike launched immersive courses with hands-on exercises in a sandbox environment and personalized learning paths. The LMS freed CSMs to focus on higher-value consulting and drove measurable impact: users who took Wrike Discover courses are 102% more active, pre-sales course takers convert at 3x the rate, and the program has saved 11,247 training hours (about 1,406 workdays).

Wrike

Chris Van Reusen

Global Head of Customer Education