Case Study: Frontier Communications drives 25+ sales meetings with Dixon Schwabl’s immersive tradeshow booth

A Dixon Schwabl Case Study

Preview of the Frontier Communications Case Study

Frontier Communications sparks 25+ sales meetings with Dixon Schwabl

The customer, Frontier Communications, faced the challenge of breaking through the competitive noise in the B2B fiber internet market to attract multifamily property owners and managers. The vendor, Dixon Schwabl, was engaged to develop a marketing campaign with an immersive tradeshow experience.

Dixon Schwabl implemented a solution that included a compelling brand story, an immersive tradeshow booth design, and strategic messaging addressing key prospect concerns. This approach resulted in over 25 productive sales and prospect meetings, reinvigorated the sales team, and successfully generated new sales momentum.


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