Case Study: Barista Club achieves 50% sales increase with DivideBuy's interest-free payment solution

The monthly subscriber Barista Club brews sales with DivideBuy

Barista Club, founded by Tim Hammond, is a subscription coffee business that expanded into selling high-end coffee machines but faced a common challenge: customers wanted premium machines but the price tags put them out of reach. To make these purchases more manageable while still receiving full payment upfront, Barista Club sought a partner to offer interest-free, spread-the-cost options and chose DivideBuy.

DivideBuy provided an interest-free credit/instalment solution that integrated with Barista Club’s Shopify store in about two weeks, with a simple user experience and no hidden fees. The DivideBuy partnership drove a 50% increase in sales, improved customer conversions, and generated strong positive feedback and Trustpilot reviews, enabling more customers to afford top-quality coffee equipment.

Barista Club

Tim Hammond

Founder