Case Study: Terrell Place transforms its lobby into an interactive art experience with Diversified

Terrell Place brings an 80’ by 13’ interactive media wall to life with Diversified

The customer, Terrell Place, faced the challenge of revitalizing the lobby of a historic building, a site with significant cultural history, into a dynamic modern space. The vendor, Diversified, was tasked with creating an engaging experiential content design installation to bring the area to life.

Diversified implemented an innovative 80' by 13' interactive media wall featuring nearly 5 million LEDs. The solution uses thermal-imaging cameras to detect movement, triggering animated displays of local scenery like cherry blossoms and fireworks, complemented by ambient audio. This transformed the lobby into a motion-activated, living work of art, creating a visually stunning experience that is clearly visible from the street and efficiently operates through a ventilated system.