Case Study: Empire State Building immerses visitors in interactive observatory exhibits with Diversified

Empire State Building brings 80th-floor exhibits to life with Diversified

The Empire State Building (esb) sought to enhance its visitor experience by immersing guests in the building's vibrant story through modern technology and interactive exhibits on its 80th floor. The customer partnered with vendor Diversified, who worked with Thinc to build upon previous renovation phases and bring these new exhibits to life.

Diversified implemented a suite of innovative exhibits, including interactive displays for trip planning, a media array showing how light shows are created, and classic viewfinders upgraded with electronics for virtual city tours. A key result was the creation of a highly memorable and personalized experience for guests from around the world. Through Diversified's engineering and solutions, the historic building reinforced its status as a global symbol of innovation.

Empire State Building (esb)