Case Study: Dow achieves scalable global communications with Diversified

DOW scales global communications with Diversified for 250+ live events a year

The customer, Dow, a company in the manufacturing industry, needed to enhance its global communications with broadcast-quality media for events and training. They sought to move beyond traditional outsourcing to build internal expertise and ensure their messaging matched their innovative brand. They partnered with the vendor Diversified for a comprehensive media and technology solution.

Diversified implemented an insourced, on-site team of professionals who became an embedded part of Dow's operations. This solution provided scalable live event production, video projects, and digital asset management. The results were significant, with Dow now producing over 250 annual live events and 1,900 video projects, achieving greater operational efficiency and consistent, high-quality global messaging.

DOW