Case Study: Odlo achieves a 103% mobile conversion uplift with Divante

Odlo · 103% Mobile Conversion Uplift via Magento Optimisation

Odlo, a Swiss premium sportswear brand, was facing significant challenges with its underperforming Magento online store. The site suffered from frequent server downtime, slow page loads due to an unoptimized database, and a mobile user experience that failed to meet the expectations of its core audience. These technical and usability issues were suppressing conversion rates, prompting Odlo to partner with vendor Divante for a solution.

Divante took over hosting, provisioned new servers, and refactored the database to resolve performance issues. They then implemented a data-driven program of UX improvements, including optimizing graphics, rebuilding the mobile-responsive layout, and introducing a mobile-friendly checkout. This solution delivered a 73% reduction in server downtime, a 103% uplift in mobile conversion rate, and a 46% increase in overall revenue for Odlo.

Odlo