Case Study: Transport Exchange Group boosts brand authority and secures high-quality links with Distinctly's digital PR

Transport Exchange Group earns 245 backlinks with Distinctly

Transport Exchange Group (TEG), a provider of managed freight exchange services, needed to build the backlink profile and increase online visibility for its monthly Road Transport Price Index report. They engaged Distinctly to implement a structured and repeatable link-building strategy.

Distinctly took full ownership of producing the monthly report and an accompanying press release, which was promoted to journalists via targeted outreach. This strategy secured 422 pieces of coverage with an average domain rating of 43, resulting in 245 high-quality links. The campaign was so successful that the report was featured in a UK Government review and began to gain natural, unsolicited coverage, significantly increasing TEG's brand authority.

Transport Exchange Group (teg)