Case Study: Therapeutic Coaching achieves 86% more leads with Distinctly's LinkedIn campaign

Therapeutic Coaching increases leads by 86% with Distinctly

Therapeutic Coaching, a professional training program for therapists and coaches, aimed to expand its reach beyond its successful Google Ads campaigns to attract higher-quality leads for its course sign-ups. The vendor, Distinctly, was tasked with testing the LinkedIn platform to specifically target qualified candidates based on their professional roles.

Distinctly implemented a LinkedIn campaign with tailored audience targeting based on job titles and group memberships. They used a test-and-learn approach for ad creatives and a dedicated landing page to track performance. The results were so successful that within six months, the daily budget was increased sixfold, leading to an 86% increase in leads that were of a higher quality and more likely to convert. Due to these positive outcomes, Therapeutic Coaching plans to continue scaling its investment with Distinctly on LinkedIn.

Therapeutic Coaching