Distinctly
64 Case Studies
A Distinctly Case Study
Rayden Solicitors, an award-winning family law firm, wanted to increase the quality of their international divorce enquiries and become a top authority in organic search. To address this challenge, they partnered with the vendor Distinctly, which employed a Digital PR strategy.
Distinctly created a campaign that used search listening tools to identify common questions divorced parents have about traveling abroad with children. They packaged expert insights from Rayden Solicitors into a press release, which was promoted during the peak holiday season. The campaign secured 155 pieces of high-quality coverage, including links from major publications, and generated 161 lead enquiries for the client.