Case Study: Katana boosts brand visibility and high-authority links with Distinctly

Katana secures 51,000 coverage views with Distinctly

Katana, a cloud inventory management software provider, reached out to Distinctly to help build its link profile with quality links from reputable sites and elevate its online visibility. The challenge was to secure high-authority backlinks to improve their search engine optimization and overall online presence.

Distinctly implemented a digital PR strategy that included reactive PR and converting non-linking brand mentions. They conducted an outreachable content audit and leveraged expert insights from Katana's team to pitch to journalists. The solution secured 13 links and 3 pieces of coverage from sites with an average domain rating of 39, resulting in an estimated 51,000 coverage views. Distinctly also successfully replaced competitor links on several sites with links back to Katana.

Katana