Distinctly
64 Case Studies
A Distinctly Case Study
BusinessNameGenerator, an AI-powered business name generator, tasked Distinctly with building online visibility and brand awareness for their new childcare business service. Their key challenges were to secure high-authority backlinks from relevant US publications and generate significant social media coverage.
Distinctly implemented a creative, data-led Digital PR campaign that analyzed children's television shows to find which used the most unique vocabulary. They created a nostalgic, visually appealing report and pitched the compelling findings to journalists. This strategy secured 40 international coverages with an average domain rating of 50, garnered over 1,000,000 views on Twitter, and successfully built widespread brand awareness for BusinessNameGenerator.