Case Study: Ark Wildlife secures high-quality media coverage with Distinctly's reactive digital PR

Ark Wildlife secures 58 links with Distinctly through reactive digital PR

Ark Wildlife, a garden wildlife product retailer, wanted to raise brand awareness and increase online sales by reaching new audiences. The vendor, Distinctly, addressed this challenge by implementing a reactive digital PR service that leveraged seasonal events and expert insights.

Distinctly's solution involved creating targeted campaigns that combined a seasonal event with wildlife topics and commentary from Ark Wildlife's founder. This formula secured high-quality coverage in major publications. The campaigns generated 58 links, which accounted for nearly 25% of the 258 total links delivered for the client in 2022, successfully raising the client's profile.

Ark Wildlife