Case Study: Orange Slovakia achieves centralised pricing and faster promotions with Displaydata Electronic Shelf Labels

Orange Slovakia eliminates price errors and streamlines store renewals with Displaydata

Orange Slovakia, a telecoms provider, was undergoing a nationwide store refurbishment and needed an innovative label solution that reflected its early adopter ethos. For this challenge, it partnered with vendor Displaydata to implement its Electronic Shelf Labels (ESL).

Displaydata's ESL solution enabled Orange Slovakia to update prices and promotions centrally. This allowed the company to effortlessly execute timely promotions and respond to competitor activity in real time. The implementation helped streamline the store renewal program, eliminated price errors, and is expected to yield long-term labor and material cost savings. Displaydata's digital displays also enhanced the visual appeal of the new stores.

Orange Slovakia