Case Study: American Furniture Warehouse achieves customer-centric growth with DispatchTrack

A DispatchTrack Case Study

Preview of the American Furniture Warehouse Case Study

How American Furniture Warehouse achieved customer-centric growth with DispatchTrack

American Furniture Warehouse faced an inflexible, unwieldy legacy routing system that lacked tools to keep customers informed during deliveries. To maintain their customer-first approach they partnered with DispatchTrack, using its route optimization and automated customer-communication capabilities to replace the outdated platform.

DispatchTrack implemented automated texts and emails, fast and flexible route optimization, real-time visibility, and data integrations, enabling AFW to better utilize truck and driver capacity and keep customers informed throughout delivery. As a result, American Furniture Warehouse achieved measurable operational gains and boosted customer satisfaction through the DispatchTrack solution.


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