Case Study: Denner creates a modern shopping experience with Dise

Denner modernizes 860 stores with Dise

Denner, a major Swiss supermarket chain, faced the challenge of creating a more modern and attractive shopping experience to captivate customers from the storefront to the checkout. To achieve this goal with its new Focus 4.0 store concept, Denner partnered with vendor Dise to implement a network of digital touchpoints.

The solution from Dise involved strategically placing digital displays in shop windows, entrance areas, and checkout lines to showcase eye-catching campaigns and advertisements. All content is centrally controlled and automatically tailored based on language and local assortment. This transformed the shopping experience by introducing a dynamic content flow, which also freed up internal resources for other purposes.

Denner