Case Study: Philips improves sales hiring with Discover Assessments

Philips - Customer Case Study

Philips, the global lighting company, was looking to improve a hiring assessment process that was delivering inconsistent results, especially in its Key Account Management sales team. Discover Assessments was brought in to help strengthen its recruitment approach with more practical evaluation tools, including psychometric aptitude tests, DISC-based behavioral analysis, sales aptitude tests, and English language proficiency assessments.

Discover Assessments implemented a multi-step screening model that assessed applicants on English proficiency, logical reasoning, numerical aptitude, and sales aptitude, then used a one-third cutoff to move only the strongest candidates forward. This automated process reduced hiring time and the effort needed to review resumes, while helping Philips hire better-performing sales personnel. Philips later extended the approach to campus hiring and continued working with Discover Assessments across the Middle East, North Africa, Turkey, India, and Pakistan.

Philips