Case Study: Embark boosts engagement and new players with Discord Quests

Embark drives 1.7M+ players to the Skill Issue Quest with Discord

Embark, the developer of THE FINALS, wanted to engage its existing player base to build excitement and drive gameplay for the launch of Season 2. They partnered with the vendor Discord, utilizing the Discord Quests advertising product to address this challenge.

Discord implemented ‘The Skill Issue Quest,’ a campaign that rewarded players with exclusive in-game items for streaming gameplay. This solution drove significant results, including over 1.7 million players joining the Quest, approximately 20,000 new Discord server members, and 55% of Quest completions coming from lapsed or new players, successfully boosting overall engagement for THE FINALS.

Embark