Case Study: The Pink Un achieves 45% more fan engagement with Disciple's community app

The Pink Un - Customer Case Study

The Pink Un, the local media publication for Norwich City Football Club, had a large following across websites, email and social channels but lacked a dedicated space for fans to connect and engage. To bring their audience together and create a more interactive community, The Pink Un worked with Disciple to launch a branded community app and platform.

Disciple built a central app where fans can get club news, start public and private conversations, watch livestreams and consume video content—resulting in 45% more engagement in the app than on The Pink Un’s Facebook page, around 20,000 video plays per month and a 5-star average app store rating. Disciple’s solution has transformed The Pink Un from a static news source into a thriving fan community, increasing engagement and unlocking new revenue opportunities.

The Pink Un