Case Study: Terry the Trainer expands to a global audience and delivers 24/7 on-demand coaching with Disciple

TerrytheTrainer - Customer Case Study

TerrytheTrainer, a Houston-based fitness coach and gym owner, was frustrated by being limited to local gym members and fixed class schedules. He partnered with Disciple to build his own community platform and app so he could reach the global audience he’d attracted on social media and offer more flexible, affordable courses.

Using Disciple’s community platform and mobile publishing tools, TerrytheTrainer launched an app that delivers 24/7 on‑demand coaching, meal-prep recipes and mindset coaching, creating a new revenue stream and removing geographic limits. The Disciple-powered app has a 5* App Store rating, gives him 100% data ownership, and lets subscribers access content anytime at a lower cost than traditional gym memberships.

TerrytheTrainer