Case Study: Extole Gains Greater Data Visibility with Discern

Extole Gains Greater Data Visibility and Enhances Business Decisions

Extole, a marketing technology SaaS company, needed greater real-time visibility into its business performance. The finance team, led by CFO Rob Costanzo, was manually calculating KPIs and maintaining spreadsheets, a process that was time-consuming and failed to effectively drive executive decisions. They required a lighter and more automated analytics solution than the heavy maintenance of tools like Tableau.

To solve this, Extole implemented Discern's Operational Intelligence product in 2023. The Discern platform provided a single source of truth with over 200 KPIs, automated insights, and function-specific dashboards. This gave Extole cross-functional visibility, empowered data autonomy, and improved internal discussions. The solution saved the company significant time and resources previously spent on manual reporting and chasing down data, enabling more efficient growth and better business decisions.

Extole

Rob Costanzo

Chief Financial Officer