Case Study: Restoration Hardware achieves seamless inspiration-to-purchase with Dirxion digital catalogs

Restoration Hardware makes Source Books clickable with Dirxion and keeps every page current

Restoration Hardware faced the challenge of its inspirational print Source Books being disconnected from the shopping experience. Customers captivated by the print catalogs had to leave them behind to search RH.com from scratch, and keeping multiple physical volumes updated with current pricing and availability was a constant operational hurdle. They partnered with vendor Dirxion for a digital catalog solution.

Dirxion built a digital catalog that preserved the immersive, design-forward feel of the print Source Books while making every featured product clickable. This solution closed the gap to purchase by allowing customers to move directly from admiring a room to buying items on RH.com without losing the curated inspiration. The outcome was a custom UX/UI design that allowed the digital pages to breathe and inspire.

Restoration Hardware