Directive
26 Case Studies
A Directive Case Study
ATG Electronics, a lighting manufacturer of LED products, partnered with Directive after needing more viable leads and a stronger online presence to support distributors and contractors. As the business grew, ATG Electronics also needed more effective online content and a better way to communicate with different audiences, including its Chinese side.
Directive implemented content, PPC, and SEO improvements by optimizing core pages, building page authority through outreach and manual link building, and making the site more conversion-focused. As a result, ATG Electronics saw a 200% increase in leads, a 40% increase in organic traffic, and a 160% increase in website forms, with 20% of new monthly leads traced back to Directive’s work.
Tom Ni
Marketing Manager