Case Study: Humanlinker optimizes growth operations with DinMo

How DinMo helps Humanlinker optimize its Growth operations

Humanlinker, which offers an AI-driven sales assistant, was struggling to successfully exploit its vast customer data to improve acquisition and encourage upsell. They needed a solution to activate this data across their business tools without creating a significant workload for their data team. They turned to the vendor DinMo for a solution.

DinMo gave Humanlinker's Growth team self-service control over their data, enabling them to autonomously create and synchronize audiences to their CRM, advertising platforms, and support tools. This allowed the team to better address leads and customers, improving acquisition costs and promoting upsell opportunities by personalizing content and refining ad campaign targeting.

Humanlinker

David Lopes

Head of Growth