Case Study: Thrivent Financial Services Organization creates a purpose-driven headquarters experience with Dimensional Innovations

Thrivent Financial Services transforms an 8-story headquarters with Dimensional Innovations

Thrivent Financial Services, a financial services organization, needed a new headquarters that authentically reflected its mission-driven culture and refreshed brand, especially as teams transitioned to a hybrid work model. The challenge was to translate its brand of service and community into a physical experience that would welcome employees and support high-value conversations. They partnered with vendor Dimensional Innovations for environmental design, premium guest experiences, and immersive technology.

Dimensional Innovations crafted a cohesive experience featuring branded environments like a welcoming arrival sequence, a history hallway, and a sculptural wire installation. They also enhanced executive briefing centers with mission-driven narrative elements and integrated immersive technology. The result was a purpose-driven headquarters that strengthens culture, energizes teams, and creates a sense of belonging, successfully reflecting Thrivent's commitment to its members and communities.

Thrivent Financial Services Organization