Case Study: Iowa State University elevates Jack Trice Stadium gameday experiences with Dimensional Innovations

Iowa State University creates 3 stadium experiences with Dimensional Innovations

Iowa State University sought to revitalize the North End of its historic Jack Trice Stadium to create a more emotional and elevated gameday environment. The university again partnered with Dimensional Innovations, leveraging their experience design, fabrication, and technology services to transform the space into a series of unique and inspiring experiences for fans, student-athletes, and recruits.

Dimensional Innovations designed and implemented three key solutions: an energy-filled home-team tunnel with illuminated branding and symbolic "WE WILL" letters, updated All-America Honor Walls to comprehensively recognize athletes, and a large-scale photo op featuring oversized football helmets. The results were a highly energized atmosphere for players and an unforgettable, shareable experience for visitors, successfully capturing the heart and history of the university's athletics.

Iowa State University