Case Study: UK Radiators boosts revenue and conversions with Digivate CRO

UK Radiators boosts revenue 55.52% with Digivate

UK Radiators, one of the UK's largest radiator stores, faced a decline in conversions after a website redesign. Despite strong customer acquisition, their site was not optimized for user needs. They engaged Digivate to perform a Conversion Rate Optimization (CRO) audit and implement improvements.

Digivate conducted a comprehensive CRO program, starting with quick-win fixes to key pages and using analytics, user research, and extensive testing to guide optimizations. They ran numerous prioritized A/B tests over periods of two to six weeks. This work led to remarkable results for UK Radiators, including a 55.52% year-on-year revenue increase, a 26.55% higher average order value, and a 22.89% increase in transactions, with 96% of tests concluding successfully.

UK Radiators