Case Study: iFIT achieves AI-powered personalized fitness experiences with Digiteum

iFit launches AI-powered coaching for 10,000+ workouts with Digiteum

iFit, a US-based leader in connected fitness, faced the challenge of reinventing its app experience around daily motivation and AI-powered personalization. To bring this vision to life and migrate from a legacy architecture, iFit partnered with Digiteum as their trusted engineering partner.

Digiteum implemented a complete UI/UX refresh and key components of the new app, including a redesigned Home page and a new Calendar experience. They integrated support for the AI Coach feature, which provides personalized workout plans and insights. This work laid the foundation for a smarter, more personalized fitness experience, equipping the platform with a scalable architecture to support iFit’s evolving vision for its global user base.

iFit