Case Study: Top 5 Pharma Company empowers breast cancer patients with Digitalya's secure patient portal

Top 5 Pharma Company drives 20x traffic growth with Digitalya

The customer, a top five pharma company, sought to enhance patient support and engagement by developing a secure portal for breast cancer patients. The challenges included managing strict German healthcare security regulations and offering a highly functional yet customized patient experience. They partnered with Digitalya to build this patient portal.

Digitalya developed the portal by reusing components and infrastructure from a previous HCP portal project for the same client. The solution included features like a secure login, tailored content delivery, a 3D disease progression application, and expert forums. This approach significantly reduced the necessary operational resources. The portal greatly supported marketing campaigns, resulting in a measurable traffic growth of 20x over a few months.