Case Study: SoftLayer accelerates rapid, low‑latency European expansion with Digital Realty

Well-connected Data Centre Hubs Help SoftLayer Accelerate European Expansion

SoftLayer, the world’s largest privately owned hosting company, needed to extend its low-latency, high-reliability hosting services into Eastern Europe without heavy capital expenditure or slow setup times. Lacking a local data centre partner with the proximity, redundancy and connectivity required, the company risked technical delays that could undermine its reputation for fast, dependable deployments.

SoftLayer chose Interxion’s Frankfurt campus as a regional hub, gaining scalable power and space plus access to more than 190 carriers and DE-CIX for robust, low-latency connectivity. The partnership accelerated market entry, shortened time-to-revenue, exceeded sales expectations in the first three months, and gave SoftLayer the confidence and community access to continue rapid expansion across Europe.

Softlayer

Sean Charnock

VP of Business Development