Case Study: Precision Tune Auto Care drives a 4.87x lift in store visits with Digital Yalo

Precision Tune Auto Care drives 4.87x more store visits with Digital Yalo

Precision Tune Auto Care, a chain of auto repair shops, faced a challenge with its independent franchises lacking a cohesive marketing message, which had led to a decline in customers. The company engaged vendor Digital Yalo to strategize, deploy, and manage paid media initiatives with the objective of acquiring new customers and encouraging existing ones to return for routine maintenance.

Digital Yalo implemented a multi-channel campaign that included Digital Out Of Home, Programmatic Display, radio, and Google Local Ads. The results were significant: the campaign delivered a 4.87x lift in store visits compared to a control group, meaning people who saw the ads were nearly five times more likely to visit a location. This effort was attributed to over 53,000 store visits in one year, alongside major increases in web traffic and user engagement.

Precision Tune Auto Care