Case Study: a leading fashion and sporting goods retailer achieves 50% more drop ship SKUs with Digital Wave Technology

Leading Fashion & Sporting Goods Retailer - Customer Case Study

A leading fashion and sporting goods retailer sought to scale its product assortment efficiently and streamline its product information management while adhering to manufacturer restrictions. To overcome this challenge, they partnered with Digital Wave Technology for a Product Experience Management (PXM) solution.

Digital Wave Technology implemented a PXM system, incorporating Master Data and Digital Asset Management, to create a single source of truth. This solution enabled the retailer to rapidly expand its drop ship SKUs by 50%, automate data management to free up 25% of staff for other tasks, and reduce items unavailable online by 80%. These improvements contributed to a significant 25% increase in conversions and a 25% reduction in cart abandonment, boosting overall sales and operational efficiency.