Case Study: Naboso achieves 2.7X monthly revenue growth with Digital Surgeons

Naboso boosts monthly revenue 2.7X with Digital Surgeons

Naboso, a startup specializing in innovative sensory insoles and mats, faced the challenge of transitioning from a B2B to a direct-to-consumer (DTC) model after the COVID-19 pandemic disrupted their original sales strategy. They needed a comprehensive brand strategy and marketing ecosystem to effectively tell their story and capture their core audience. They engaged Digital Surgeons for services including Brand DNA development and a go-to-market strategy.

Digital Surgeons crafted a new brand identity, redesigned the digital experience on Shopify Plus, and executed a full-funnel DTC strategy. The results were significant, including a 200% return on ad spend for the rebrand campaign and a 2.7x increase in monthly revenue over three months, transforming Naboso into a successful founder-led wellness brand.

Naboso