Case Study: True Utility boosts direct online sales with Digital Storm

True Utility more than doubles website sales with Digital Storm

True Utility, a company specializing in minimalist everyday carry solutions, approached Digital Storm to develop a digital strategy. Their challenge was to improve direct online sales and increase their profile, as their website was primarily used for warranty contact and their direct-to-consumer advertising was minimal.

Digital Storm designed a new website that leveraged the client's existing brand assets and spoke directly to the target audience. They then launched a comprehensive advertising strategy across Facebook, Instagram, email, and PPC. This solution more than doubled website sales in the first year and led to Digital Storm being re-engaged to design websites for the client's sister company and a new product launch.

True Utility