Case Study: Roofr reduces customer acquisition costs with Digital Shift

Roofr.com - Customer Case Study

Roofr, a roofing software company founded in Toronto, Ontario, was looking to improve its Google Ads performance and lower its cost per lead and overall customer acquisition cost. Digital Shift supported Roofr’s paid search efforts as the company relied primarily on Google Ads to generate leads.

Digital Shift created a localized account structure with dynamic components to improve landing page quality and campaign performance. As a result, Roofr achieved a 55% decrease in cost per conversion, a 368% increase in conversion rate, and a 2219% increase in conversions.

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