Case Study: Global Retailer Company detects spoof domains and protects its brand with Digital Shadows SearchLight

How one global retailer detected almost 2,000 domains impersonating their brand

Global Retailer Company worked with Digital Shadows to address a growing brand impersonation problem. The retailer suspected that spoofed domains were being used to harvest customer credentials and sell counterfeit goods, but they had no reliable way to identify these sites on their own. Digital Shadows’ SearchLight platform was used to register and monitor the company’s primary domains for suspicious permutations.

Using Digital Shadows SearchLight, the retailer received verified alerts on impersonating domains and investigated them with supporting context such as screenshots and WHOIS data. Digital Shadows also carried out Managed Takedown for counterfeit sites, helping confirm removal within two days. Over one year, the company was alerted to almost 2,000 spoof domains and ultimately achieved a return on investment worth several hundred thousand dollars.