Case Study: ToolsGroup wins more demos with Digital Scientists' SO99+ UX transformation

ToolsGroup modernizes SO99+ in 5 months with Digital Scientists

ToolsGroup, a global supply chain planning software company, faced a significant challenge as its powerful, ML-driven SO99+ platform was losing sales to competitors with superior user experiences. Three-quarters of their sales losses were UI-related, causing them to lose demos despite having a best-in-class prediction engine. They partnered with the vendor, Digital Scientists, to modernize the UX/UI and transform it into a competitive differentiator.

Digital Scientists conducted extensive research and stakeholder alignment before redesigning the SO99+ experience. They delivered a user-validated, high-fidelity prototype and a development-ready design system within five months. The solution provided ToolsGroup's sales team with a compelling demo tool, and a vision video created immediate excitement at a global town hall. This transformed the platform from a sales liability into a competitive advantage, enabling ToolsGroup to start winning demos confidently.

ToolsGroup