Case Study: Cox 2M launches Kayo fleet management app with Digital Scientists

Cox 2M launches Kayo in 6 months with Digital Scientists

Cox 2M, a division of Cox Communications, had developed IoT hardware for fleet tracking but lacked any B2C software experience or an understanding of what small business fleet owners truly needed. They engaged Digital Scientists to run the full product lifecycle and build a consumer-facing application that would be validated by user research and launched across multiple app stores.

Digital Scientists conducted user research to define the product, then designed and built the Kayo fleet management app using React Native for iOS and Android, alongside a NestJS API. They launched the validated product on the Apple App Store, Google Play, and Amazon Marketplace in just six months, establishing a ready-to-scale subscription business model priced at $6.99 per vehicle per month.

Cox 2M