Digital Media Team
37 Case Studies
A Digital Media Team Case Study
The Edinburgh Natural Skincare Company, a brand specializing in all-natural skincare products, was experiencing inconsistent results from its previous marketing agencies. They partnered with Digital Media Team to stabilize their performance, boost their return on ad spend (ROAS), and support their wider growth strategy across paid social, PPC, and email marketing channels.
Digital Media Team overhauled the paid media strategy with fresher creative formats and optimized spending across PPC and social platforms. Their efforts resulted in a significant revenue increase of £43k in the first month alone, while also reducing ad spend by £3.5k. Most notably, the campaign successfully doubled the client's ROAS, jumping from 1.62 to 3.20.