Digital Media Team
37 Case Studies
A Digital Media Team Case Study
Moda Furnishings, a UK luxury rattan garden furniture brand, wanted to use social media to support its new brand identity, reach new customers, and shift away from relying solely on traditional showroom marketing. Their multiple social accounts needed alignment to increase awareness, traffic, and sales. They engaged the vendor, Digital Media Team, for paid social services.
Digital Media Team launched paid social campaigns built around Moda’s new visual identity and product USPs, highlighting luxury imagery and functional messaging alongside content marketing and organic growth strategies. The results for Moda Furnishings included over £541k in revenue from the combined activities, a cost per purchase of £28, and an average order value of £1,500. The Digital Media Team also helped grow Moda's Facebook followers by over 60k and Instagram followers by over 10k.