Case Study: Ben's Cookies improves online ordering and reduces third-party app reliance with The Digital Marketing Partners

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Preview of the Ben's Cookies Case Study

Ben's Cookies reduces reliance on third-party apps with The Digital Marketing Partners

Ben's Cookies, a luxury cookie brand with over 50 stores internationally, faced a challenge in improving its online ordering systems for delivery during the COVID-19 pandemic. They partnered with The Digital Marketing Partners for digital marketing and website development services to address this need.

The Digital Marketing Partners first improved the user experience by creating a location-based delivery page. They then designed and developed a bespoke online ordering system, which reduced the brand's reliance on third-party apps. This solution allowed for direct customer data capture and provided analytics for ongoing monitoring, giving Ben's Cookies greater control over its online sales.


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