Case Study: PK Electric NYC achieves 1,149 conversions with Digital Drew

PK Electric NYC drives 1,149 conversions with Digital Drew

PK Electric NYC, a New York-based electrical contractor with over 50 years of experience, sought to increase inbound leads and dominate local search queries in the highly competitive NYC market. Their challenge was to generate consistent, high-quality leads through calls and service requests while improving cost efficiency. They partnered with vendor Digital Drew to implement a Google Ads strategy.

Digital Drew executed a multi-faceted solution focused on high-intent search campaigns, a Performance Max campaign for expansion, and a call-driven conversion strategy optimized for phone calls. Through precise geo-targeting and continuous optimization, the vendor successfully generated 1,149 total conversions and 287 phone calls for the client. This strategy, implemented by Digital Drew, transformed Google Ads into a predictable lead generation engine for PK Electric NYC.

PK Electric NYC (PK & Altman Electric)