Case Study: Humantold boosts engagement and conversions with Digital Drew SEM

Humantold boosts service form submissions 316.67% with Digital Drew

Humantold, a mental health and wellness platform, faced the challenge of expanding its digital reach and driving more appointment bookings. Their goal was to increase community engagement by improving content visibility and strengthening their online authority. They partnered with the vendor Digital Drew to implement a targeted SEO campaign.

Digital Drew executed an intent-focused SEO strategy, creating new service-specific pages and acquiring high-quality backlinks to build authority. They optimized the website for conversions with clear calls-to-action. This approach successfully shifted traffic toward higher-quality users, resulting in a 316.67% increase in service form submissions and significant growth in other engagement actions, proving that quality of traffic outperforms volume.

Humantold